The time of luxury-investments


More often private investors are put in luxury goods, but also there is a possibility and to be put in producers of this luxury.
MFO "Alpha Capital" started own Luxury Index for drawing attention of all participants of the market of assets.
The index includes 14 largest producers of the goods from segment luxury. The list includes the auction house of Sotheby’s and holdings and the BMW, Porsche, Christian Dior, Starwood Hotels & Resorts, Hermes, Compagnie Financiere Richemont, Estee Lauder, Hyatt Hotels, Louis Vuitton, Tiffany & Co, Remy Cointreau, Burberry and Bvlgari companies.
The companies were chosen not casually. For the introduction in an index it is necessary that the companies were public, and their assets liquid in order that it was possible to buy and sell them to actions easily.
The companies from the sphere of real estate did not begin to include in an index because of strong specificity of this sector of economy.
Calculation of an index was begun in January, 2011. The index accepted a reference value in 100 points.
The index involves investors with that allows to use conveniently by the market of luxury goods, and also allows to feel the shareholder of the world famous companies.
In fact, the luxury market shows absolutely other dynamics unlike stock market because demand for luxury renews very quickly after crisis, and demand falls shortly before the recession beginning.
Demand for expensive things sharply increases how the companies show good profit as top management receives awards for good work.
When falling profitability owners of the companies stop to be put in luxury goods.
It turns out that Luxury Index is a forecast of the market for long-term result.

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